Primeras listas cortas en Cannes Lions
21 de junio de 2010
68 piezas finalistas en las secciones de Promoción y activación de ventas (8), Relaciones Públicas (5), Marketing Directo (11), Radio(3), Exterior (20), Media (7) y Prensa (14)
PROMOCION Y ACTIVACIÓN DE VENTAS (8)
| AFAL CONTIGO | ALZHEIMER AWARENESS | CONTRAPUNTO BBDO Madrid | SPAIN | |||
| FUNDACION ALTIUS | CHILDREN'S CHARITY | LEO BURNETT IBERIA Madrid | SPAIN | |||
| ATRÁPALO | ONLINE TRAVEL AGENCY | DOUBLEYOU Barcelona | SPAIN | |||
| DIESEL | MOWIE MOTORCYCLE HELMETS | SHACKLETON Madrid | SPAIN | |||
| HERRAIZ SOTO | OMMWRITER | HERRAIZ SOTO Barcelona | SPAIN | |||
| UNICEF | UNICEF | JWT Madrid | SPAIN | |||
| FUNDACION ALTIUS | CHILDREN'S CHARITY | LEO BURNETT IBERIA Madrid | SPAIN | |||
| ONCE FOUNDATION & FSC INSERTA | DISABILITY AWARENESS CAMPAIGN | SHACKLETON Madrid | SPAIN | | ||
RRPP (5)
| PROMOTUR | CANARY ISLANDS TOURISM | DDB ESPAÑA Barcelona | SPAIN | |
| MICROSOFT | WINDOWS 7 | BUNGALOW 25 Madrid | SPAIN | |
| 40 PRINCIPALES & ADESAM | CERVICAL CANCER AWARENESS CCMPAIGN | SHACKLETON Madrid | SPAIN | |
| MICROSOFT | WINDOWS 7 | BUNGALOW 25 Madrid | SPAIN | |
| MICROSOFT | WINDOWS 7 | BUNGALOW 25 Madrid | SPAIN |
DIRECT (11)
| DIESEL | MOWIE MOTORCYCLE HELMETS | SHACKLETON Madrid | SPAIN | |||
| CUENTAGOTAS | WATER AWARENESS ASSOCIATION | RUIZ NICOLI LINEAS Madrid | ||||
| FUNDACION ALTIUS | CHILDREN'S CHARITY | LEO BURNETT IBERIA Madrid | SPAIN | |||
| ATRÁPALO | ONLINE TRAVEL AGENCY | DOUBLEYOU Barcelona | SPAIN | |||
| GRUPO BACARDÍ | ERISTOFF VODKA | CP PROXIMITY Barcelona | SPAIN | |||
| AUDI | AUDI BIRTHDAY | CP PROXIMITY Barcelona | SPAIN | |||
| PROMOTUR | CANARY ISLANDS' TOURISM | DDB ESPAÑA Barcelona | SPAIN | |||
| DIESEL | MOWIE MOTORCYCLE HELMETS | SHACKLETON Madrid | SPAIN | |||
| CALLE 13 - NBC UNIVERSAL | TV CHANNEL'S - 10TH ANNIVERSARY | SHACKLETON Madrid | SPAIN | |||
| ONCE FOUNDATION & FSC INSERTA | DISABILITY AWARENESS CAMPAIGN | SHACKLETON Madrid | SPAIN | |||
| DIESEL | MOWIE MOTORCYCLE HELMETS | SHACKLETON Madrid | SPAIN | |||
RADIO (3)
| ASEFA ESTUDIANTES | BASKETBALL CLUB | McCANN ERICKSON Madrid * | SPAIN | MEDIA SOUND Madrid | SPAIN | |
| ASEFA ESTUDIANTES | BASKETBALL CLUB | McCANN ERICKSON Madrid * | SPAIN | MEDIA SOUND Madrid | SPAIN | |
| ASEFA ESTUDIANTES | BASKETBALL CLUB | McCANN ERICKSON Madrid * | SPAIN | MEDIA SOUND Madrid | SPAIN |
EXTERIOR (20)
| RECKITT BENCKISER | STREPSILS | EURO RSCG ESPAÑA Madrid | SPAIN | |
| RECKITT BENCKISER | STREPSILS | EURO RSCG ESPAÑA Madrid | ||
| RECKITT BENCKISER | STREPSILS | EURO RSCG ESPAÑA Madrid | SPAIN | |
| COMERCIAL ARGE | PILOT EXTRAFINE PEN | GREY ESPAÑA Barcelona | SPAIN | |
| COMERCIAL ARGE | PILOT EXTRAFINE PEN | GREY ESPAÑA Barcelona | SPAIN | |
| MERCEDES-BENZ | SMART | CONTRAPUNTO BBDO Madrid | SPAIN | |
| SITGES FANTASY FILM FESTIVAL | FILM FESTIVAL | VITRUVIO LEO BURNETT Madrid | SPAIN | |
| WESTERN UNION | MONEY TRANSFER | ZAPPING/M&C SAATCHI Madrid | SPAIN | |
| WESTERN UNION | MONEY TRANSFER | ZAPPING/M&C SAATCHI Madrid | SPAIN | |
| WESTERN UNION | MONEY TRANSFER | ZAPPING/M&C SAATCHI Madrid | SPAIN | |
| AMNESTY INTERNATIONAL | HUMAN RIGHTS AWARENESS | JWT SPAIN Barcelona | SPAIN | |
| AMNESTY INTERNATIONAL | HUMAN RIGHTS AWARENESS | JWT SPAIN Barcelona | SPAIN | |
| AMNESTY INTERNATIONAL | HUMAN RIGHTS AWARENESS | JWT SPAIN Barcelona | SPAIN | |
| AMNESTY INTERNATIONAL | HUMAN RIGHTS AWARENESS | JWT SPAIN Barcelona | SPAIN | |
| GMODELO | RESPONSIBLE DRINKING MESSAGE | JWT Madrid | SPAIN | |
| GMODELO | RESPONSIBLE DRINKING MESSAGE | JWT Madrid | SPAIN | |
| BITS SIN FRONTERAS | CHARITY | ZAPPING/M&C SAATCHI Madrid | SPAIN | |
| COCA-COLA | COCA-COLA LIGHT | MOMENTUM WORLDWIDE SPAIN Madrid | SPAIN | |
| COCA-COLA | COCA-COLA ZERO | McCANN ERICKSON Madrid | SPAIN | |
| THE SPANISH CANCER RESEARCH ASSOCIATION | SKIN CANCER AWARENESS | McCANN ERICKSON Madrid | SPAIN | |
MEDIA (7)
| COCA-COLA | COCA-COLA ZERO | McCANN ERICKSON Madrid * | SPAIN | UM Madrid | SPAIN | |||||
| TOYOTA | PRIUS | | | OPTIMEDIA Madrid * | SPAIN | |||||
| MICROSOFT | WINDOWS 7 | BUNGALOW 25 Madrid * | SPAIN | |||||||
| CUENTAGOTAS | WATER PRESERVATION AWARENESS | RUIZ NICOLI LINEAS Madrid * | SPAIN | |||||||
| MICROSOFT | WINDOWS7 | BUNGALOW 25 Madrid * | SPAIN | |||||||
| VODAFONE | BLACKBERRY MOBILE PLANS | TANGO Madrid * | SPAIN | |||||||
| TOYOTA | PRIUS | | | OPTIMEDIA Madrid * | SPAIN | | ||||
PRENSA (14)
| RECKITT BENCKISER | STREPSILS | EURO RSCG ESPAÑA Madrid | SPAIN | |
| RECKITT BENCKISER | STREPSILS | EURO RSCG ESPAÑA Madrid | SPAIN | |
| RECKITT BENCKISER | STREPSILS | EURO RSCG ESPAÑA Madrid | SPAIN | |
| VAESA | VOLKSWAGEN 4MOTION | DDB ESPAÑA Barcelona | SPAIN | |
| VAESA | VOLKSWAGEN 4MOTION | DDB ESPAÑA Barcelona | SPAIN | |
| TAKE THE FAMILY | FAMILY HOLIDAYS | THE RED BRICK ROAD London | UNITED KINGDOM | |
| NBC UNIVERSAL | CALLE 13 TV CHANNEL | SHACKLETON Madrid | SPAIN | |
| WESTERN UNION | MONEY TRANSFER | ZAPPING/M&C SAATCHI Madrid | SPAIN | |
| WESTERN UNION | MONEY TRANSFER | ZAPPING/M&C SAATCHI Madrid | SPAIN | |
| WESTERN UNION | MONEY TRANSFER | ZAPPING/M&C SAATCHI Madrid | SPAIN | |
| AMNESTY INTERNATIONAL | HUMAN RIGHTS AWARENESS | JWT SPAIN Barcelona | SPAIN | |
| AMNESTY INTERNATIONAL | HUMAN RIGHTS AWARENESS | JWT SPAIN Barcelona | SPAIN | |
| AMNESTY INTERNATIONAL | HUMAN RIGHTS AWARENESS | JWT SPAIN Barcelona | SPAIN | |
| AMNESTY INTERNATIONAL | HUMAN RIGHTS | JWT SPAIN Barcelona | SPAIN |