FICHA TÉCNICA
Cliente: Heineken Global
Equipo cliente: Nabil Nasser, Nalini Bhagwandin, Colleen Muller, Jonathan O’Lone, Joey Brophy, Pearly Lim, Laura Sevilla German, Bob van Iersel, Lynda Kim, Chloe Choi, Kyunghyea Hyun, Ella Yeo, Caleb Woohyun Kim
Agencia: LePub Milan y Singapore
Global CEO LePub, CCO LePub Worldwide: Bruno Bertelli
Global Chief Creative Officer: Cristiana Boccassini
Global Co Chief Creative Officer: Mihnea Gheorghiu
Regional Executive Creative Director: Stephan Schwarz
Creative Director: Andrade Bruno
Senior Art Director: Claudius Keng
Senior Copywriter: Ernest Kok
Art Director: Kin Lin Low
Creative Director, Code & Art, LeGarage: Sergey Mast
Senior Designer: Fabio Iacomino
Managing Director lePub Singapore: Penny Sadlier
Global Client Service Director: Shirine Aoun
Client Service Director: Ilaria Castiglioni
Client Service Director: Francesca Babet
Group Account Director: Natalia Bondareva
Account Director: Amira Ramadan
Account Manager: Candida Franchi
Account Manager: Chua Xin Ying
Head of Strategy: James Moore
Chief Strategy Officer: Jordan Price
Senior Planner: Teng Fong Wong
Global Data Strategy Director: Ilko Petkov
Trend Analyst: Hania Janasik
Senior Consumer Insights Analyst: Caris Dollard
Strategy Director: Jeff Fraser
Senior Project Manager: Farhan Wahab
Global Head of PR & Communication: Isabella Cecconi
Senior PR Manager: Eleonora Botta
Senior Digital PR Manager: Federica Fiorentino
Chief Production Officer: Francesca Zazzera
Head of Production: Federico Fornasari
Producer: Laura Ceriotti, Irene Tamagnone
Art Buyer: Caterina Collesano
Senior Producer: Anita Toh Senior
Post Producer: Camilla Colabona
Digital Producer Supervisor: Simona Caldarini
Digital Art Director: Ariberto Anastasi
Publicis Group Korea
Group Account Director: YoonJung Cha
Account Director: Alice Bo Hye Ro
Senior Manager: Tony Donggun Kim
Planning/Insight: Woongjae Bae
Campaign OOH and KV
Aerial Photographer campaign: Tom Hegen
Director: Cimona
Editorial Photographer: Eddie Keng, Park Woo Jin
Satellite images 2025 Maxar
Technologies Integrated production Core.A Executive Producer: Sarah Kim
Producer: Ashley Sunyoung
Production design: Alex Ryu
Drone team: Maruara
Video post production
Work Post Editor: Fong
Animator: Matvoyce
Prodigious Singapore Offline & Online Editors: Germain Wu
Offline & Online Editors: Andy Teo Motion
Graphics & Editors: Jacen Chan Motion
Graphics: Fabian Chan
Post Producers: Danish Sadayan
Post Producers: Colleen Lim
Post Production Supervisor: Ralph Ooi
Neon Sound Pte Ltd Audio Engineer and Sound Design: Edmund Wee
Producer: Terence Chan
The Romans (PR strategy and global coordination)
Managing Director: Kate Brazier
Associate Director: Liam O’Brien
Senior Account Director: Sophie Lambert-Russell
Senior Account Manager: Leigh Brian
Account Manager: Tom Philips
Senior Account Executive: Lucy Borner
Account Executive: Becka Kapoor
Dentsu Global Global
Account Director: Tiana Odavic-Shean
Global Account Director: Milo Meulenkamp
Strategy Director: Elio LaGrua
Amplify Client Lead: Fagan Hughes
Dentsu Korea
Planning Manager: Dayoung Lee
Senior Planning Director: Kyuhee Park Allure
Digital Director: Yunjin Ha Digital
Editor: Sunmi Hwang
Digital Editor: Seoyeon Ahn
Digital Editor: Miri Ju
Digital Designer: Heeseung Won
Digital Designer: Myungeun Lee
PNC Partners (TruePR)
Team Director: Yeojeong Jeon
Project Director: Minjee Park
Account Executive: Minkyung Kim
Account Executive: Euna Kim